Living in Paris, TX
Paris, Texas is not a suburb of anything. It is a county seat with its own gravity, a place where people know each other's names at the hardware store, and the downtown square still matters.
Founded in 1839 and incorporated in 1845, Paris is the county seat of Lamar County, home to approximately 25,000 residents about 100 miles northeast of Dallas in the Red River Valley. The city was rebuilt after a devastating 1916 fire left most of the downtown in ashes, and the post-1916 architecture, mostly two- and three-story brick commercial buildings, still defines the character of the central business district today.
The most famous landmark is the 65-foot Eiffel Tower replica on Forever Street, built in 1993 and crowned with a 2,500-pound red cowboy hat added in 1998. It is a playful nod to the city's name, but it also signals something real about the community: people here take pride in their town without taking themselves too seriously.
The commercial corridors
Paris has two main commercial spines: Lamar Avenue (US-82 Business) running north-south through the center of town, and the Loop 286 ring road that connects the outer retail corridors. The property at 1905 E Price St sits in a Multi-Family Dwelling District with dual road frontage, positioned between downtown and the growing medical and retail corridor near Paris Regional Health on Deshong Drive.
The Lamar Avenue corridor includes the Paris Towne Center, Brookshire's, Walmart Supercenter, and a growing mix of restaurants and services. The area near the hospital, Paris Regional Health is an 865-bed regional medical center, supports steady demand for medical offices, rehabilitation facilities, and senior services.
Schools and community
Paris is served primarily by the Paris Independent School District and neighboring Chisum Independent School District. Lamar County also hosts Paris Junior College, a two-year institution that feeds into the regional workforce pipeline. The community is active, the Lamar County Chamber of Commerce is a real gathering place, and local events like the Tour de Paris cycling race and the Trail of Lights bring the city together annually.
Why investors are paying attention
Paris sits in a Texas Opportunity Zone, which offers federal tax incentives for long-term capital investment. The city's cost of living is below the national average, commercial rents are competitive, and the population base of roughly 25,000 supports real daily demand. For investors looking beyond DFW metroplex pricing, Paris offers a combination of small-town trust, regional infrastructure, and genuine upside.
The city is also home to notable landmarks like the Culbertson Fountain (a 1927 Italian Carrara marble gift commemorating the city's post-fire rebuild), the Sam Bell Maxey House State Historic Site, and the famous Evergreen Cemetery tombstone of Jesus wearing cowboy boots. These details matter less for cap rates than for community character, but in a small city, character is what keeps tenants and buyers engaged.
Visit
Come see it in person.
The best way to understand Paris is to stand on the square at dusk and walk the commercial corridor by daylight. We will tour the property and the neighborhood together.
Schedule a visit